Support our educational content for free when you purchase through links on our site. Learn more
The Top 10 Most Innovative Toy Companies of 2023
If you're on the lookout for innovative and exciting toys for your little ones, you've come to the right place! At Toy Brands™, we have scoured the market to bring you the most innovative toy companies of 2023. These companies are pushing the boundaries of playtime and creating toys that are not only entertaining but also stimulate creativity, imagination, and learning. So without further ado, let's dive into our top picks!
Table of Contents
- 1. Lego
- 2. Mattel
- 3. Hasbro
- 4. Spin Master
- 5. MGA Entertainment
- 6. WowWee
- 7. Osmo
- 8. VTech
- 9. Melissa & Doug
- 10. Ravensburger
- FAQ
- Useful Links
- References
1. Lego
It's no surprise that Lego takes the number one spot on our list. ✅ For decades, Lego has been synonymous with creativity and play. Their building blocks and sets inspire children to unleash their imagination and build anything they can dream of. With themes ranging from superheroes to outer space, Lego keeps children entertained and engaged. Lego sets also promote problem-solving skills and spatial awareness in a fun and interactive way. Check price on Amazon!
2. Mattel
Mattel is a household name when it comes to toys. With iconic brands like Barbie, Hot Wheels, and Fisher-Price under its belt, Mattel continues to innovate and captivate children's imaginations. Whether your child loves fashion, cars, or role-playing, Mattel has a range of toys that cater to every interest. In recent years, they have also been incorporating technology into their toys, adding exciting interactive features that bring playtime to life. Check price on Amazon!
3. Hasbro
Hasbro is another giant in the toy industry. With beloved brands such as Nerf, My Little Pony, and Play-Doh, Hasbro offers a wide range of toys that spark creativity and promote active play. Whether kids are engaging in epic foam dart battles, creating colorful sculptures, or going on fantastical adventures with their pony companions, Hasbro toys encourage imaginative play and social interaction. Check price on Amazon!
4. Spin Master
Spin Master is a dynamic toy company that has brought several innovative and exciting toys to the market. They are known for their interactive plush toys, such as Hatchimals, which hatch from eggs and grow as kids nurture them. Spin Master has also delved into the world of robotics with their Zoomer robot pets that can perform tricks and respond to commands. With a focus on interactivity and engagement, Spin Master captivates children of all ages. Check price on Amazon!
5. MGA Entertainment
MGA Entertainment is the mastermind behind some of the most popular toy lines of recent years. Their LOL Surprise dolls, with their unique unboxing experience, have taken the world by storm. MGA Entertainment also offers a variety of toys that encourage imaginative play and storytelling, such as Bratz dolls and Little Tikes playsets. With a focus on creativity, MGA Entertainment continues to capture the hearts of children everywhere. Check price on Amazon!
6. WowWee
WowWee is a company known for its innovative and interactive robotic toys. From the adorable Fingerlings that can cling to your fingers to the fierce T-Rex robots that respond to your commands, WowWee brings robotics and play together like no other. These toys not only entertain but also introduce children to the world of technology in a fun and engaging way. Check price on Amazon!
7. Osmo
Osmo approaches playtime with a focus on education and learning. Their innovative toys combine physical play with the digital world, using augmented reality and interactive apps to promote problem-solving, math skills, and creativity. With Osmo, children can draw, code, and explore various subjects in a hands-on and immersive way. Check price on Amazon!
8. VTech
VTech specializes in designing educational toys that are both fun and engaging. Their range of interactive learning systems, tablets, and playsets help children develop essential skills while having a blast. VTech toys cover a wide range of subjects, from early literacy to STEM, catering to children of different age groups. Through engaging gameplay and educational content, VTech fosters a love for learning in children. Check price on Amazon!
9. Melissa & Doug
Melissa & Doug is a brand that focuses on classic and imaginative play. Their toys, which are often made of wood, inspire open-ended exploration and creativity. From puzzles and pretend playsets to arts and crafts supplies, Melissa & Doug offer toys that spark the imagination and encourage children to think outside the box. Check price on Amazon!
10. Ravensburger
Ravensburger is a leading name in puzzles and board games. Their high-quality jigsaw puzzles, with their stunning artwork and precision-cut pieces, provide hours of entertainment for the whole family. Ravensburger also offers a wide range of educational and strategy board games that promote critical thinking and problem-solving skills. With Ravensburger, quality and fun are guaranteed. Check price on Amazon!
FAQ
Who is the number 1 toy company?
- Lego is widely regarded as the number one toy company due to its enduring popularity and commitment to inspiring creativity and imagination.
Which is the best toy making company?
- Determining the "best" toy making company is subjective as it depends on individual preferences. However, some of the top contenders in the industry include Lego, Mattel, and Hasbro, which consistently produce high-quality and innovative toys.
What is the famous Japanese toy company?
- Bandai is one of the most famous Japanese toy companies known for its iconic franchises like Gundam, Tamagotchi, and Super Sentai (Power Rangers). Bandai's toys have captured the hearts of many children worldwide.
What is the largest privately owned toy company?
- Build-A-Bear Workshop is one of the largest privately owned toy companies. Known for its customizable stuffed animals, the company allows children to create their own unique furry friend from start to finish.
Useful Links
- Shop Lego on Amazon
- Shop Mattel on Amazon
- Shop Hasbro on Amazon
- Shop Spin Master on Amazon
- Shop MGA Entertainment on Amazon
- Shop WowWee on Amazon
- Shop Osmo on Amazon
- Shop VTech on Amazon
- Shop Melissa & Doug on Amazon
- Shop Ravensburger on Amazon
- Toy Brands™